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Tag Archives | brand awareness

HOW EFFECTIVE ARE PROMOTIONAL PRODUCTS FOR ADVERTISING AND MARKETING YOUR SMALL BUSINESS?

Consumers Love Promotional Products!

For many years, promotional merchandise has been a firm favourite for marketing and advertising campaigns, but why? Does the consumer really care about the promotional pen she’s just received? More importantly, what impact has the generosity of giving away that free promotional product had on the image of your business? Well, it turns out consumers really do care about their shiny new promotional pens – more so than we’d hoped. In addition to this, the […]

Do Promotional Products Work?

Now then,  do promotional products work?   The obvious answer to this question is a BIG resounding YES!   That’s why we’re here after all,  but in this post we would like to show you why promotional products are effective! Promotional products are,  at the very core,  another form of advertising.   TV,  Radio and Printed Publishing are all tried and tested forms of advertising,  and if you have the budget for it,  great!   For […]